|

Westborough's Economic Development Committee launches marketing campaign

One of the Westborough Economic Development Committee's billboard slogans. (Photo/submitted)

One of the Westborough Economic Development Committee's billboard slogans. (Photo/submitted)

Westborough – In order to attract new businesses and retain current ones, the Westborough Economic Development Committee (WEDC) has been proactive in using branding and marketing as important strategy tools by utilizing the digital billboards throughout Westborough.

Most recently, the WEDC has taken it to the streets by working with Clear Channel to advertise through the use of its digital billboards along Route 9. “Westborough Builds: 172 Active Commercial Building Permits,” “Westborough Learns: Top-rated school system,” and “Westborough Thrives: One of the 10 best towns to live” are just a few of them. The WEDC plans to add more over time.

The EDC has also developed a social media presence – visit the homepage at edc.town.westborough.ma.us; residents can also follow them on Twitter or “Like” them on Facebook to be kept up-to-date on developments within the Town.

Short URL: http://communityadvocate.com/?p=51192

Posted by on Jun 26 2014. Filed under Westborough. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Leave a Reply


3 + two =

Recently Commented

  • denise ward: Do you know that it is a right to drive on the roads without a license or registration? Yes, it was...
  • Gerard Bourque: One correction: Although listed on the program, the USMC JROTC unit from Assabet Regional Technical...
  • Karen Porter O'Connell: Great seeing the photos of my old hometown. Only one I know is Bruce Goldsmith.
  • Community Advocate Staff: Thank you for noting that. We have made the correction.
  • Tom: Brian was 28, not 24.